PRIVACY POLICY

LAST UPDATED : 21 MAY 2025

WELCOME TO CLAYMISTRY'S PRIVACY POLICY

At Claymistry/ Arth Decor("we," "us," or "our"), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard customer (“user”, “you”, “your”) information when you visit www.claymistry.com (the "Website") or use our services. By accessing and using our Website and associated services, you expressly consent to the collection and use of your information as described herein. This policy is governed by the applicable laws of India, including but not limited to the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. The purpose of this Privacy Policy is to ensure transparency in how we handle your data and to assure you of our commitment to data protection and privacy.

1. INFORMATION WE COLLECT AND HOW WE USE

In the course of your interaction with our Website and services, we collect various categories of information, either directly from you or through automated means. This data collection is essential not only for enabling the seamless fulfillment of your orders but also for maintaining the safety and security of our users, detecting potentially fraudulent activities, and ensuring compliance with applicable legal obligations.

The personal information we collect includes your full name, contact number, shipping and delivery address, and email address. This information is required to process transactions, ensure accurate and timely delivery of products, provide you support, and communicate essential marketing and service-related updates, such as order confirmation, dispatch notifications, and resolution of your inquiries.

We also collect payment-related information, such as your preferred mode of payment (including but not limited to UPI, credit/debit cards, and net banking) and associated metadata required to facilitate transactions through our platform. It is important to note that we do not retain or store your payment credentials, including card numbers or CVV codes. All payment transactions are handled securely by reputable third-party payment gateways that are fully compliant with the Payment Card Industry Data Security Standard (PCI-DSS) and applicable Indian regulations. These service providers are independently responsible for safeguarding your financial data.

In addition to the above, we use third party analytics and tracking tools to collect technical and behavioural data including the user’s IP address, device type (such as smartphone, tablet, or desktop), and the browser used to access our Website. This information enables us to conduct location-based analysis and optimize Website performance across different geographies and platforms. We also use this data to assess Website traffic, monitor user engagement, and improve strategic decision-making. Such insights are critical for improving our service quality, personalizing user experiences, and optimizing the performance of our Website. All data used for analytics is anonymized and aggregated; we do not attempt to link this information back to individual users.

Furthermore, we may collect and review publicly available user-generated content, such as social media posts, product reviews, or comments made in relation to our products or services. This content is used for sentiment analysis and feedback evaluation, helping us to understand user satisfaction levels and areas for improvement.

We may also retain records of communication through email, SMS, or WhatsApp, including promotional or service-related messages. These communications may be monitored or recorded strictly for quality assurance, dispute resolution, staff training, and compliance with applicable service standards.

The collection of the above data categories is not only vital for delivering our services but also integral to our commitment to maintaining a secure shopping environment, protecting our users from online threats, and upholding the integrity of our platform.

3. SHARING OF INFORMATION

We do not engage in the sale, trade, or unauthorized disclosure of our users’ personal data. However, in the ordinary course of business, we may engage with third-party service providers for services such as Website hosting, payment processing, delivery logistics, email communication, analytics, and user support. These entities are contractually obligated to process data in accordance with applicable legal standards and to maintain the confidentiality, integrity, and security of the data entrusted to them.

We may also disclose personal data to government authorities or other third parties when such disclosure is required by law, regulation, or legal process, or when it is necessary to protect our rights or the rights of our users. We ensure that any such disclosure is done in good faith and in compliance with applicable legal and regulatory obligations.

4. DATA ACCESS

Access to personal and transactional data on our Website is restricted to authorized personnel only. Internal access is granted solely to those departments and team members who require such access in order to perform operational or user service functions. Strict authentication and authorization protocols are enforced to ensure that data access is limited, monitored, and aligned with the principles of data minimization and confidentiality.

5. DATA SECURITY

We employ industry-standard technical and organizational measures to secure your personal data from unauthorized access, alteration, disclosure, or destruction. While we take all reasonable steps to protect the data in our possession, we cannot be held liable for any loss, damage, or unauthorized access arising from the negligence of users, including instances where they voluntarily share their login credentials or other personal data with third parties.

We encourage all users to follow best practices for digital security, including the use of strong passwords and vigilance against phishing or fraudulent communication.

6. YOUR RIGHTS

We recognize and respect your rights in relation to your personal data. As a user of our Website, you have the right to access your profile and view your order history at any time by logging into your account. You may also update or modify your personal details to ensure accuracy and completeness.

Should you wish to discontinue your use of our services, you have the right to request deletion of your account and all associated data by contacting our user support team. Furthermore, you have the right to opt out of receiving marketing communications from us. All promotional emails and messages sent by us include an option to unsubscribe or manage your communication preferences.

We are committed to addressing all user requests related to data access, correction, deletion, or withdrawal of consent in a timely and lawful manner.

7. COOKIES AND TRACKING TECHNOLOGIES

Our Website uses cookies and similar tracking technologies to enhance the functionality and user experience of our platform. Cookies are small data files placed on your device that help us remember your preferences, analyze user behavior, and optimize Website performance. By continuing to use our Website, you consent to the placement and use of cookies as described herein.

Users have the option to disable cookies through their browser settings. However, please be advised that disabling cookies may impair certain functionalities of the Website and adversely affect the overall user experience. We recommend enabling cookies for full access to all features and a smooth browsing experience.

8. POLICY UPDATES

This Privacy Policy is subject to revision from time to time. Any changes will be published on this page with the revised effective date. We encourage users to review this document periodically to stay informed about how we protect and use their personal data.

9. GOVERNING LAW

This Privacy Policy shall be governed by and construed in accordance with the laws of the Republic of India, without regard to its conflict of law provisions. Any disputes, claims, or legal proceedings arising out of or relating to this Privacy Policy, your use of our Website, or any of our services shall be subject to the exclusive jurisdiction of the competent courts located in Delhi, India. By using our Website, you hereby consent to the personal jurisdiction and venue of such courts and waive any objection to such jurisdiction or venue.

CONTACT US

If you have any questions or concerns about our Privacy Policy, please contact us at:

Email: contact@claymistry.in Phone: +91-8511991204 Hours: Monday to Friday, 10 AM - 6 PM IST